Bill Gates originally coined the phrase ‘content is king’ way back in 1986. At that time, he understood the power and importance of the future state of the internet. He said: Read More
Website Makeover – Part 5: After The Relaunch
You have now received your brand new, shiny looking website from your website designer/developer, re-launched, and are ready to receive your first online customers. It may be Read More
Facebook Marketing Fundamentals: Using Facebook To Improve Your Business
Without question, Facebook has become deeply entrenched in people’s everyday lives and has a strong influence on their social interactions, which in turn influences their buying Read More
How To Write A Compelling About Page For Your Business
The About Me/About Us page on a website is often the hardest page to write, yet can be one of the most visited pages on every website. The struggle is often not knowing about the Read More
Website Makeover – Part 4: Defining The Scope
A crucial step in preparing to undergo a website makeover is defining the scope of the redevelopment project. Just as you have questions you would like to ask your web Read More
Social Media Marketing – Creating Captivating Media
With so many images, artily written words, clever infographics, short videos filling up your social media stream - it is a real challenge to know how you can stand out from all the Read More
Website Content: Why is it so difficult to create content for your blog?
Everyone has become so familiar with reading blogs online nowadays, that most people expect to find a blog on a business or personal website. If you are selling something on your Read More
Website Makeover – Part 3: Choosing A Professional
Web designers and developers come in a variety of shapes, sizes, and abilities and are definitely not a one size fits all type of service. For instance - some designers may only Read More
Website Makeover – Part 2: Setting Your Goals
Often before embarking on a website makeover or upgrade, you might be more clearly focused and able to explain what you want if you look at your website with fresh eyes, before Read More
Website Design Styles: above the fold vs continuous scrolling?
How many of you knew that the idea behind designing a website with the most important content appearing ‘above the fold’ actually originated from selling newspapers? The reason Read More